The Brief

To increase enquiries by illustrating why TommyBars® lighting rigs are indispensable for film and television production.

Mobile optimisation was a critical requirement, enabling clients to confirm technical specifications and order rigs whilst on location.

What we did

• Refreshed website structure to better meet visitor requirements at each stage of the decision making process.

• Created a compelling visual story to quickly establish TommyBars® technical capabilities and strong industry acclaim.

• Established new branded palette and icons.

• Designed new mobile-friendly reservation page.

Working with Ascender was easy and fun. Katherine took our very rough ideas and honed them into a beautifully structured website with a clean, fresh style sheet and a new colour palette. Her instinctive understanding of small business made her the ideal creative and technical partner to position our product visually and build an elegant UX for our customers.

Harry Wiggins, TommyBars® Founder

Design Elements